What goes around comes around…a key rule of thumb
Before the advent of web, our parents would warn us, be careful what you say when talking about someone or something. The lesson was, your words can get twisted and reshaped…innocent remarks or commentary about how someone behaved or what was said, could get completed twisted around. That said, the impact of an intentional or unintentional swipe had limited impact on someone’s personal brand…
Today’s social media tools and outlets have given us immense communications and branding capabilities. They also carry risks. Here is a key lesson learned.
A public relations consultant by the name of James Andrew was on his way to a large client in Memphis.
